The Braun ET collection of calculators, designed by Dieter Rams within the Seventies and 80s, characterize a pivotal second in industrial design. These gadgets embody Rams’ “much less, however higher” philosophy, showcasing a minimalist aesthetic and user-focused performance. Their compact type, logical button structure, and clear LED shows epitomize his pursuit of sensible magnificence. For instance, the ET66 includes a distinctive yellow equals key, an indicator of the collection.
These iconic gadgets influenced generations of product designers, establishing a benchmark for usability and aesthetic enchantment in shopper electronics. Their enduring relevance stems from a timeless design language that prioritizes readability and effectivity. The ET collection’ historic significance lies in its demonstration that useful objects also can possess an intrinsic magnificence, proving that type and performance can exist in excellent concord. This design ethos continues to encourage modern design ideas throughout numerous industries.
